Embodied Value: Egg Donation, Visuality and Cyberculture in the United States

Authors

  • Kate Boulay teaches cultural studies at Dublin Institute of Technology, Dublin, Ireland.

Abstract

This article examines selected examples of the contemporary American fertility industry's commercialized cyberculture. Foregrounding one clinic's egg donor recruitment campaign, and drawing on interviews conducted with industry practitioners, it tracks the ways in which efforts to sell assisted conception online depend upon a visual economy of whiteness. Résumé Cet article examine des exemples choisis de la cyberculture commercialisé de l'industrie américaine de fertilité contemporaine. En mettant en premier plan une campagne de recrutement d'une clinique de donneuses d'œufs, en tirant d'entrevues faites avec les praticiens de l'industrie, il suit la trace des façons dont les efforts pour vendre la conception assistée dépend d'une économie visuelle de blancheur.

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Fort Amherst Lighthouse. St. John's, Newfoundland, 2008. Photographer: Brad Gibb

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Published

2008-01-01

Issue

Vol. 33 No. 1 (2008): Open Topic Issue

Section

Original Research

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